India’s leading carmaker Maruti Suzuki is all set to launch a brand-new midsize SUV on September 3, 2025. Internally codenamed Y17, this SUV is strategically designed to rival popular models like the Hyundai Creta, Honda Elevate, Kia Seltos, and others in the highly competitive midsize SUV segment.
This upcoming SUV will be Maruti’s most premium offering in the Arena lineup, making it a significant launch for the company. While the Grand Vitara targets customers at Nexa showrooms, this new SUV will focus on mass-market appeal through the Arena dealership network, allowing Maruti to tap into a much broader audience.
Quick Summary Table
Detail |
Information |
---|---|
Model Code |
Y17 |
Launch Date |
September 3, 2025 |
Powertrains Available |
Petrol, Petrol-Hybrid, CNG |
Transmission |
Manual, Automatic (Torque Converter) |
Drive Type |
FWD (standard), AWD (optional) |
Sales Channel |
Arena Dealerships |
Segment |
Midsize SUV |
Rivals |
Hyundai Creta, Kia Seltos, Honda Elevate |
Expected Price Range |
₹10.5 – ₹12.5 lakh (ex-showroom) |
Website |
Key Highlights of Maruti’s Upcoming SUV
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Launch Date: September 3, 2025
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Dealership Channel: Arena (not Nexa)
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Segment: Midsize SUV
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Positioning: Below the Grand Vitara
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Expected Rivals: Hyundai Creta, Kia Seltos, Honda Elevate, MG Astor
Design and Platform
While official images are yet to be revealed, reports suggest that the design philosophy will align closely with the Grand Vitara, but with distinctive styling cues to differentiate it from its sibling. Much like the relationship between Ertiga and XL6, this SUV is expected to be styled more aggressively and functionally for family and value-conscious buyers.
Dimensions-wise, the SUV is expected to be nearly as big as the Grand Vitara, offering ample cabin space and road presence. It will share its platform with Maruti’s and Toyota’s existing SUVs, which ensures proven dynamics and mechanical reliability.
Powertrain Options
The new SUV will offer three different powertrain options, catering to a wide range of customers with varying fuel preferences and budget constraints.
1.5L Petrol Engine
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Power Output: 103 hp
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Transmission: 5-speed manual or 6-speed automatic (torque converter)
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Drive Layout: Front-wheel drive standard; optional All-Wheel Drive (AWD)
1.5L Petrol-Hybrid
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Power Output: 116 hp
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Efficiency: Enhanced fuel economy, ideal for urban commuting
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Technology: Similar to Toyota’s Hybrid tech from Hyryder
CNG Variant
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Power Output: 88 hp
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Appeal: Budget-conscious buyers looking for lower running costs
This versatile engine lineup is one of the major highlights, making the SUV accessible to both economy-focused buyers and those looking for enhanced features and performance.
Features and Technology
This new SUV is expected to be the most feature-loaded model in the Arena range. Maruti Suzuki seems to be going all out with segment-leading features, some of which could be first-time offerings in their mainstream lineup.
Likely Features Include:
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Level-2 Advanced Driver Assistance Systems (ADAS)
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Panoramic Sunroof
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Ventilated Front Seats
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Powered Tailgate
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Dolby Atmos Audio Technology
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Wireless Charging and 360-Degree Camera
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Connected Car Technology with OTA Updates
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Touchscreen Infotainment System with Voice Commands
If these features are confirmed at launch, this SUV will be among the most technologically advanced models in its price range.
Arena vs Nexa: Why This SUV Matters
Unlike the Grand Vitara and XL6, which are sold through Maruti’s Nexa premium network, this new SUV will be sold via the Arena dealership network, which has over 3,000 outlets across India. This means significantly wider availability compared to Nexa’s 600+ outlets.
By positioning this SUV below the Grand Vitara, Maruti aims to deliver better value for money without compromising too much on features and practicality. The strategy is aimed at making premium SUV ownership more accessible.
Expected Price and Launch Details
While Maruti has not yet announced official pricing, it is expected to undercut the Hyundai Creta and Kia Seltos, offering a more value-packed proposition.
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Estimated Starting Price: ₹10.5 – ₹12.5 lakh (ex-showroom)
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Launch Date: September 3, 2025
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Official Website: https://www.marutisuzuki.com
Frequently Asked Questions (FAQs)
1. What is the codename of Maruti’s new SUV?
A. The new midsize SUV is internally codenamed Y17.
2. Will it be sold through Nexa showrooms?
A. No. This SUV will be sold through Maruti Arena dealerships, not Nexa.
3. What engine options will it offer?
A. It will offer three powertrain choices:
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1.5L petrol
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1.5L petrol-hybrid
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1.5L CNG
4. Will it have an AWD option?
A. Yes, an All-Wheel Drive (AWD) system will be offered as an option, similar to the Grand Vitara.
5. Will it be larger than the Grand Vitara?
A. It is expected to be almost as big as the Grand Vitara, offering generous cabin space.
6. What new features can be expected?
A. The SUV may offer Level-2 ADAS, panoramic sunroof, ventilated seats, and powered tailgate—a first for Maruti’s Arena range.
7. What is the expected price range?
A. The SUV is likely to start from around ₹10.5 lakh, making it a strong value offering in the midsize SUV segment.
8. Where can I get updates on this launch?
A. Visit Maruti Suzuki’s official website:
https://www.marutisuzuki.com
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